Thứ Hai, 27 tháng 5, 2013

Robert Reid talks about How to Use a Guidebook

Very Old Guidebooks

Great advise from Robert Reid on how to use a guidebook. He really, truly dissects the art and magical witchcraft on tearing apart and guidebook and making your travel plans.

While working for Lonely Planet for nearly 15 years, I researched guidebooks in Siberia and Transylvania, trained at Mountie boot camp in Saskatchewan, and even shook hands with Al Roker. But the most eye-opening thing I learned along the way was this simple fact about Americans:

ALMOST NO ONE KNOWS WHAT A “GUIDEBOOK” IS

Whenever I met someone around the US, and explained that I worked for a guidebook company, I’d find myself holding my hands mid-air and clutching an imaginary book to reinforce the point. Sometimes I’d add that “a guidebook is a book with information for travelers to plan their own trips.” Yet, almost without exception, they’d ask:

Seasoned travelers tend to know what guidebooks are, but increasingly find it fashionable to diminish their worth:

What a pity. Even while digital and web world are snatching up veteran guidebook publishers, and observers debate the industry’s uncertain future, I’m certain a guidebook remains both a travel planner’s MVP, yet at the same time one of travel’s most underrated contributors. And that if more Americans knew how to use one, even for 10 minutes, they’d travel more and farther — and better.

This article explains what 10 minutes with a guidebook can do to help you have better trips. But first, more on the exciting trend of…

Guidebook-bashing!

Over the past three years, travel writers and travelers have increasingly equated a sense of “authenticity” or “local experiences” with things “not found in a guidebook.” On Google, references to such phrases has increased by 344% from 2009 to 2012, rising from 150 instances a year to a devilish 666 last year.

National Geographic Traveler’s “Beyond the Guidebook: Where the Locals Go” blog commonly has less information than a guidebook, for example its breezy article on the Taj Mahal compared with Lonely Planet’s five-page special section.

During a recent Twitter #chat group, a few dozen people squarely defined “off-the-beaten-track destinations” as a place that’s “not in a guidebook.” Yet all 70-plus examples the #chat group gave of their favorite “off-track” destinations were in guidebooks!

And Emmy-winning Equitrekker Darley Newman champions her TV show for covering places “not in guidebooks.” Yet her top pick of an “untapped destination”? Cappadocia, Turkey, a highlight covered in every Turkey guidebook and called “the most interesting site” in the country by Tony Wheeler in Lonely Planet’s first guidebook. Back in 1973!

Poor guidebooks. Can’t get a break. Maybe we should start over from the beginning?

What is a guidebook?

Robert Reid on How to Read a Guidebook and Plan Your Trip

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